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WATTMORE BOYCOTTS AMERICAN PRODUCTS WITH THEIR SINGLE “CANADIAN WHISKEY”

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Ladies, gentlemen, and music lovers, let’s welcome Australian band WATTMORE. WATTMORE are two brothers who communicate almost solely through guitar solos, snark, and eye rolls that could cut glass. On 26th September, they released a song called “Canadian Whisky”. Let me tell you more about it.

The song opens with a jaunty and excited melody that will move you instantly. Before you know it, you will be tapping your feet and then, like a magnet, you will be up on your feet dancing. This intro was everything!

When it comes to the theme, this song is not just about types of alcohol, like the band says. On the surface, it mentions drinks like tequila from Mexico and whiskey from Canada. On a deeper level, it talks about how America has somehow cornered the market on everything. However, the consumers had had enough and decided to buy everything, including alcohol, in any other country except the US.

Let’s talk about production. Needed. The song pretends to be a drinking song before surprising you with satire, grit, and a grin. Consider outlaw country mugged by folk and bluegrass behind a bar. This song had a wonderful vocal performance and excellent instrumentation, which is certainly not background noise!

The Brothers not only tell us a story with their lyrics. Even the cover picture of the single talks a little bit about the song. On the left is the label for Canadian whiskey, and on the right are the two brothers, deeply focused on their music. It goes to show that the brothers were intentional about making this song. I am enraged at the people who asked them not to release this song because it wasn’t just anything they threw together; every note and every lyric, right down to the cover picture, was thought of and specifically tailored to entertain and connect with us listeners.

This isn’t just a song; it’s a middle finger to American consumerism and the embrace of other countries’ products. At first glance, the brothers seem embarrassing, like abruptly forgetting how pockets operate, or stumbling into genius while appearing to have taken the wrong turn at common sense. But their songs are full of grit, mischief, and emotional gut punches disguised as choruses. I expected sharp comedy, no small chat, and honesty that would make PR teams break out in hives, and I got it. I wish every artist could go rogue like them and talk about what really matters to them. I am now a certified fan of the brothers, and I’m excited to work with them on more of their releases.

Stream “Canadian Whiskey” on Spotify

Follow Wattmore here and on their socials: Facebook, Instagram, TikTok, YouTube

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